Case Study: Gunas achieves 20% increase in sales with Fomo

Over $12k Of Sales Thanks To Fomo

Gunas, a luxury vegan leather goods brand, faced the challenge of a low click-to-checkout rate on its Shopify store. To address this issue and boost conversions, the company was utilizing Google ads and social media retargeting, but sought an additional solution to build social trust with online shoppers.

The brand implemented Fomo, a social proof app installed on its Shopify site. Fomo displayed real-time notifications of recent purchases and other visitor activity, providing the validation of seeing what others were buying. This solution delivered significant results for Gunas, generating over $12,000 in sales directly attributed to Fomo and contributing to a 20% overall increase in sales for the business.

Gunas

Sugandh

Founder