Fomo
135 Case Studies
A Fomo Case Study
K Design Co., a business run by Kristin Pruis that provides branding and website design services for women entrepreneurs, faced challenges with converting website visitors into sales due to their higher-priced, niche website templates. Prior to using Fomo, they had tried retargeting ad campaigns and page optimization with limited success in improving their return on investment.
The customer implemented Fomo to display social proof notifications on their site. By setting up Fomo's Scorecard goals to track assisted conversions, they were able to directly attribute a significant increase in sales to the platform. In one month, Fomo was responsible for $558 in assisted conversions, contributing to a 78.82% increase in sales and a 114.58% increase in their average transaction value.
Kristin Pruis
K Design Co.