Case Study: Jordandené boosts conversions with Fomo

jordandene - Customer Case Study

The customer, jordandene, a fandom fashion brand, faced the challenge of boosting conversions on its ecommerce store. The founder, Jordan Ellis, switched the store to Shopify and sought to leverage social proof to increase sales and build trust with potential customers. She turned to the vendor, Fomo, for a solution.

The solution implemented by Fomo was its social proof notification tool, which displays real-time purchase activity on the website. This built credibility and encouraged other visitors to make purchases, with 2.5% of notification clicks converting into a sale. The vendor, Fomo, successfully created a positive feedback loop where popular products gained even more visibility and sales, a result that both the founder and customers frequently praised.

jordandene

Jordan Ellis

Founder