Fomo
135 Case Studies
A Fomo Case Study
Organic Babe, a seller of organic baby products, was facing a significant challenge after migrating its ecommerce platform from Joomla to BigCommerce. The transition caused a steep decline in their SEO performance, resulting in a critical lack of traffic to their online store.
To address this, the company implemented Fomo, a social proof service they had used since its earlier iteration called Notify. The solution displayed real-time social proof notifications on their site, including recent Instagram uploads, Facebook likes, product reviews, and recent orders. By leveraging these Fomo integrations, Organic Babe aimed to boost conversions and engage visitors with evidence of popular products and customer activity.
Pam
Founder