Case Study: Aspen Valley Vapes boosts sales conversions with Fomo

How 25% of Fomo Notifications Are Turning Into Sales For A Vaping Company

Aspen Valley Vapes, a vaping products retailer, faced a significant challenge with cart abandonment and low conversion rates on their WooCommerce store. Seeking to mitigate the inherent risk customers feel when purchasing from a new online retailer, they turned to the vendor Fomo for a solution.

Fomo implemented its social proof notification tool by having Aspen Valley Vapes add a single line of code to their site. This solution displayed real-time purchase notifications to website visitors, demonstrating that others were buying successfully. As a result, Fomo helped Aspen Valley Vapes achieve a notable increase in sales, with the company reporting that 25% of the notifications were converting into sales and that the tool was directly responsible for a very nice increase in conversions.

Aspen Valley Vapes

Andy

Aspen Valley Vapes