Fomo
135 Case Studies
A Fomo Case Study
The customer, Dioxyme, a supplements company, was experiencing a high website bounce rate and a low add-to-cart statistic. They had attempted to fix these challenges using popups, sales incentives, upsells, and flash sales, but were looking for a more effective solution. They ultimately decided to implement Fomo, a social proof notification tool.
Using Fomo to display real-time notifications of visitor actions provided the social proof needed to boost engagement. The solution delivered significant results for Dioxyme, including an extra $1,000 in sales over the year. The vendor's tool also dramatically improved site metrics, doubling the average page views and generating a 5x higher conversion rate from users who clicked on a Fomo notification.