Case Study: SOL CBD Achieves 6.59M Fomo Impressions with Fomo

Almost Seven Million Fomo Impressions

SOL CBD, a family-run CBD brand, faced the challenge of a high bounce rate on their online store. To address this conversion-related problem, they sought to create a more engaging and trustworthy shopping experience for their customers using social proof.

The vendor, Fomo, provided a social proof notification tool that displayed real-time visitor actions on the SOL CBD website. This solution created a sense of urgency and activity, mimicking a busy in-person store. The measurable results from using Fomo were substantial, including approximately 6.59 million impressions, 64,000 engagements, 9,501 clicks, and 248 direct conversions, demonstrating a significant impact on their customer engagement and sales.

SOL CBD

Larry Ostrovsky

Founder