Case Study: Orthotape Achieves $3,539 in Sales with Fomo

$3.5k in Sales Through Fomo This Year

Orthotape, an online medical supply store, faced the challenge of high bounce rates and a lack of site credibility, causing potential customers to leave without purchasing despite being intrigued by their products. They needed a way to build trust and convert window shoppers into paying customers.

To address this, Orthotape implemented Fomo, a social proof tool, to display real-time notifications of recent visitor activity and purchases on their site. This solution created a sense of trust and urgency for shoppers. As a result, Orthotape saw customers spending more time on the site and a direct revenue of $3,539 from Fomo notification clickthroughs over one year, demonstrating a clear and quantifiable return on investment for using Fomo.

Orthotape

Ric

Orthotape