Case Study: The Melville Team achieves follow-up on 100+ leads in under 2 hours with Follow Up Boss

How to Follow Up with Over 100 Leads in Less than 2 Hours

The Melville Team, led by Ryan Melville, faced the common real‑estate problem of nurturing 100+ leads without losing productivity: task automation had created massive backlogs and agent overwhelm. To solve this they adopted Follow Up Boss—using Smart Lists, the Follow Up Boss dialer and Zapier integrations—to organize and prioritize leads by buying stage and follow‑up cadence.

By combining Follow Up Boss Smart Lists, strict two‑hour time blocks, individualized outreach (call/text/email) and integrations with Real Geeks, CallFire and Direct Mail Manager, Ryan’s team moved from chaotic task lists to a focused, scalable workflow. Follow Up Boss enabled them to follow up with over 100 leads in under two hours, eliminate overwhelm, keep follow‑ups meaningful, and maintain faster, more consistent lead nurturing.

The Melville Team

Ryan Melville

Leader