Follow Up Boss
45 Case Studies
A Follow Up Boss Case Study
Barry Jenkins, founder of the Your Friend in Realty group, faced burnout and scaling challenges after years of high-volume production — he needed a way to grow his team’s output without losing agents or family time. To solve this he built an automation-first workflow around the Follow Up Boss CRM (integrated with Zapier and other tools) to streamline lead follow-up, transaction management and agent onboarding.
Using Follow Up Boss to tag leads and trigger automated workflows (voicemails, videos, handwritten cards, drip content and transaction zaps), Barry’s team replaced repetitive admin tasks with relevant, long-term follow up. The result: transaction volume jumped from 140 deals in 2016 to 240 in 2017 (100 more deals), Barry reduced his workday to about five hours (9am–2pm, a 25‑hour week), and agents on his team now average roughly 20 units per year while enjoying far less administrative overhead.
Barry Jenkins
Team Owner/CEO