Case Study: Barry Jenkins Doubles Transactions with Follow Up Boss

Barry Jenkins - Customer Case Study

Barry Jenkins, owner of Your Friends in Real Estate, grew a high-performing solo business into a 55-agent team in Virginia Beach, but he was burned out by nonstop lead follow-up and interruptions to family time. As the team scaled, he needed a way to support agents, improve consistency, and keep the business from running their lives. He turned to Follow Up Boss as the core sales platform, alongside tools like Zapier and Ylopo.

With Follow Up Boss, Barry built a human-first automated lead conversion system that used tags, drip campaigns, voicemails, videos, and other automations to deliver relevant follow-up over time. The result was completely automated transaction management, 150 Zaps across the business, and doubled transactions in one year, while the team maintained better work-life balance and Barry kept a 5-hour workday. Follow Up Boss helped his team reach 120+ transactions per year and become Virginia’s #1 large team for homes sold.

Barry Jenkins

Barry Jenkins

Team Owner/CEO