Folklore Digital
7 Case Studies
A Folklore Digital Case Study
Folklore Digital worked with Rock the Garden, Minnesota’s largest music festival, to rebuild the event’s website ahead of the concert. The challenge was to create a site that reflected the Rock the Garden brand, promoted the lineup, and made ticket purchasing easier, since it was the first year the festival relied on a website for promotion and sales.
Folklore Digital used a component-based build methodology and a cycle-based content approach to support pre-launch, launch, event, and post-event needs. The result was a flexible, reusable framework delivered in under 30 days, with a simplified purchasing experience that helped the event sell out faster than any previous year.