Case Study: Hollands Kroon achieves consistent branding and engaging, self-published digital handbooks with Foleon

How Hollands Kroon keeps its style consistent with a digital handbook

Hollands Kroon, a Dutch municipality, needed a more effective, visually engaging Communications Manual and a way to present corporate identity beyond what their website could support. They chose Foleon’s platform to create interactive publications — from staff and strategic magazines to newsletters and campaigns — to inspire employees and residents while keeping style consistent.

Using Foleon, Hollands Kroon built an internal Communications Handbook and multiple external and internal publications (including a vision launch, social-sector transitions, an awareness campaign and an online budget), enabling teams to create and collaborate in-house instead of relying on an agency. The outcome: strong audience reactions (“wow”), faster production and wider adoption across the organization, plus a richer visual library (300+ photos) that improved engagement and consistency — showcasing Foleon’s clear impact.

Hollands Kroon

Chantal Kolleman

Management Consultant