Case Study: Catharina Hospital achieves greater audience insights and printing cost savings with Foleon

How digitizing their annual reports led to greater audience insights

Catharina Hospital, a modern clinical teaching hospital in the Netherlands, faced a challenge with its traditional printed annual reports: they were costly to produce, hard to read on mobile, and offered no insight into how audiences consumed the content. To address this, Catharina Hospital digitized their 2017 annual report using Foleon’s platform to create a concise, mobile‑friendly online publication that would be easier to share and measure.

Using Foleon, the hospital produced a visually appealing, swipeable annual report distributed via email and posted on its website. The digital format reduced printing and distribution costs, improved mobile engagement, and—critically—gave Catharina Hospital detailed metrics on readership and content performance, creating a benchmark for future publications and comparison across different content types.

Catharina Hospital

Pieter Deckers

Communications Specialist