Case Study: Tuningi Safari Lodge Achieves 242.86% Increase in Direct Online Revenue with Focus Online Travel

Tuningi Safari Lodge boosts direct online revenue by 242.86% with Focus Online Travel

Tuningi Safari Lodge, a luxury lodge in the Madikwe Game Reserve, worked with Focus Online to enhance its digital presence and drive direct bookings. The challenge was to design a new website and implement a comprehensive digital marketing program to increase their online performance and revenue.

Focus Online designed and developed a new website for the lodge and executed a digital strategy including paid search, SEO, and social media marketing. The results were significant, with a 242.86% increase in direct online revenue, alongside improvements in pageviews, session duration, and engagement metrics.

Tuningi Safari Lodge