Case Study: Primary Aim (Large Wendy’s franchise) achieves $42,100 in 3-month savings with FMX

Large Wendy’s franchise achieves significant savings with FMX

Primary Aim, a large Wendy’s franchise based in Zanesville, Ohio that now operates 79 restaurants and employs about 1,400 people, was hampered by a “home‑grown” maintenance system that allowed only one user at a time, prevented information sharing, caused tasks to be overlooked, and made recordkeeping and cost tracking difficult.

After implementing FMX, Primary Aim centralized and customized maintenance workflows so each restaurant’s crew sees only relevant requests, staff can access records anywhere on any device, and technicians spend less time traveling; office personnel no longer handle status calls. In the first three months they saved $33,000 on equipment costs and $9,100 in travel expenses, while gaining better visibility into repair frequency and cost‑driven replacement decisions.

Primary Aim

Kevin Krumlauf

Chief Operations Officer