Case Study: Huawei achieves a 42% sales increase with FMI Agency’s fast car retail incentive experience

Huawei boosts sales by 42% with FMI Agency

FMI Agency created a sales incentive program for Huawei to motivate their retail staff. The challenge was to reward high-achieving employees in the telecoms sector for strong sales performances over a six-week period.

The solution implemented by FMI Agency was a luxury experience tailored to Huawei's demographic. It included a supercar driving experience, a VIP tour of Wembley Stadium, and dinner at a celebrity restaurant. This program resulted in a 42% increase in sales compared to the benchmark period, with 62% of stores exceeding their handset sales targets.

Huawei