Case Study: Simply boosts failed payment recovery with FlyCode

A FlyCode Case Study

Simply boosts failed payment recovery rate by 33% with FlyCode

Simply, a company that builds apps for learning creative hobbies like piano and guitar, faced a challenge with failed subscription payments. This involuntary churn was a silent source of lost revenue and interrupted the user's learning habit. Their existing generic retry logic and disconnected recovery process were not effective for their global base of consumer cards. They turned to FlyCode to solve this problem.

By implementing FlyCode's machine-learning solution, which optimized payment retries and synchronized customer communications, Simply automatically recovered revenue. FlyCode helped boost their failed payment recovery rate by 33%, which resulted in a 4.2% increase in annual recurring revenue and delivered an 8x return on investment.


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