Case Study: MediaVillage boosts engagement and scalability with Flyaps' custom CMS

MediaVillage boosts new users 431% with Flyaps

MediaVillage, a New-York-based global publisher and knowledge platform for the marketing industry, was struggling with an outdated Clickability CMS that caused performance issues, poor user experience, and high maintenance costs. Seeking structural changes to enable growth, they engaged the vendor Flyaps to build a completely new, custom content management system from the ground up.

Flyaps developed a modern, Django-based platform that migrated over 10,000 content units and included an advanced search function, an email constructor for bulk mailing, and integrated analytics. The new solution led to a 431% increase in new users and an 82% lower bounce rate, providing MediaVillage with a scalable, cost-effective platform that significantly improved user engagement and streamlined editorial workflows.

MediaVillage