Case Study: EAT Water builds a standout sustainable brand with FLUX Branding

Eat Water launches a shelf-catching brand with FLUX Branding and reaches several fast casual restaurants

EAT wtr, a sustainable bottled water company that donates profits to mental health causes, needed a brand identity that would stand out on retail shelves and clearly communicate its unique mission. They engaged the branding agency FLUX Branding to develop a comprehensive strategy and visual language to achieve this.

FLUX Branding designed a clean, modern brand identity featuring a bold black and white logo, custom illustrations, and sustainable aluminum bottle packaging to help the product stand out. The vendor also created a merchandise display and developed a website with animations to build interest before the product launch. This holistic solution from FLUX Branding successfully positioned the EAT wtr brand to capture attention and effectively convey its charitable purpose.

Eat Water