Case Study: Raedan improves cashflow monitoring and credit control with Fluidly

How Raedan Embedded Fluidly Into the Heart of Their Practice

Raedan is a London-based accounting firm serving creative businesses with cloud accounting services. As their clients increasingly needed better visibility into cash position and proactive support with cash control, Raedan looked for a way to go beyond standard bookkeeping and one-off forecasts. They needed a practical solution for monitoring cashflow and handling credit control more efficiently.

Fluidly was introduced into Raedan’s practice as a seamless Xero-connected tool for automated credit control and cashflow monitoring. The team quickly set it up, tailored reminder settings for clients, and began using it to track cash on a weekly and daily basis, replacing time-consuming Excel forecasts. With Fluidly, Raedan improved debtor days and payment collection, gained real-time insight into client cash positions, and strengthened its role as a strategic advisor.

Raedan