Case Study: Puma achieves a unified global e-commerce experience with Fluid

A Fluid Case Study

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PUMA - Customer Case Study

Puma needed a scalable, flexible global e-commerce platform to support a growing product line and deliver a consistent customer experience across languages and currencies. Fluid partnered with Puma on the global platform design and development, using Salesforce Commerce Cloud to address the challenge.

Fluid implemented a unified global e-commerce experience with guided shopping, visual filtering, and internationalization across the platform. The result was a faster, more engaging site that kept pace with Puma’s growth and helped drive a 10.2% increase in conversion rate.


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