Case Study: GardX ignites a new era of growth with Fluid Ideas

GardX transforms its digital experience in 3 weeks with Fluid Ideas

GardX, a pioneering force in the international automotive industry, approached Fluid Ideas with a challenge. Their strong reputation was built on vehicle protection products, but this perception was limiting their newer insurance and digital solution brands. They needed a partner to help reimagine their brand identity and ignite a new era of global growth.

Fluid Ideas conducted an intensive immersion to understand the brand and developed a new visual identity featuring a critical lock-up to highlight GardX's three expert pillars. They executed a full digital transformation, building four new rapid websites powered by a headless React front-end on a Drupal CMS. The project has evolved into an ongoing partnership, with Fluid Ideas providing full-service creative support to fuel GardX's global expansion.

GardX