Case Study: Click Here Digital saves time and scales budget management with Fluency

Click Here Digital drives time savings and scale with Fluency vs. SA360

Click Here Digital, a full-service marketing and consulting firm, needed a better way to manage ad budgets and pacing across accounts. Using Fluency and its budgeting automation platform instead of SA360, the team was struggling with manual daily calculations, account-by-account setup, and conflicts with Google bid strategies that made budget management tedious and error-prone.

With Fluency, Click Here Digital was able to manage bidding and pacing at scale while saving significant time across budget management, ad creation, and optimization. The team cut new ad and RSA creation from 1.25 hours to 0.5 hours, reduced ad adjustments and optimizations from 1.25 hours to 0.5 hours, and shortened new account launches from a couple of hours to just 5–10 minutes, giving them more time for strategic client work.

Click Here Digital

Curran Greene

Senior Search Engine Marketing Analyst