Case Study: MZ Wallace achieves global e-commerce growth with Flow Commerce

Designing the Perfect Customer-centric Global Strategy

MZ Wallace, a New York-based designer of handbags and accessories, faced operational challenges as international traffic to its site grew. Their unoptimized shipping strategy created inefficiencies, and post-purchase duty and tax calculations led to customer confusion and a high volume of service inquiries. They partnered with vendor Flow Commerce to design a more customer-centric global strategy.

The solution from Flow Commerce provided a fully localized checkout and shipping experience in over 130 markets, automating the calculation of all costs for the customer. This implementation led to a 50% increase in logistics efficiency and a 79% increase in international transactions. Flow's platform also centralized order management, drastically reducing administrative tasks and enabling MZ Wallace to focus on strategic global expansion.

MZ Wallace

YuJin Yong

Director of Digital