Case Study: Factor 75 accelerates growth and reaches a $277M acquisition with Flow Capital revenue-based financing

Factor 75 grows 1,018% in 3 years with Flow Capital

Factor 75, a healthy meal delivery service, was seeking a flexible form of growth capital to supercharge its high growth trajectory while minimizing dilution for its founders. After successfully raising a seed round, the company was introduced to revenue-based financing from vendor Flow Capital to support its customer acquisition and market expansion efforts.

Flow Capital provided a unique perpetual financing structure that offered Factor 75 flexibility, with payments that matched the natural ups and downs of its business and no requirement for personal guarantees or board seats. This solution allowed the company to accelerate its growth exponentially, resulting in it being named one of Inc. Magazine’s Fastest-Growing Private Companies for four consecutive years with a three-year growth rate of 1,018%. Following this successful period, Factor 75 was acquired by HelloFresh for up to $277 million.

Factor 75