Case Study: Awesome Blossoms boosts sales and order size with FloristWare

Awesome Blossoms drives 48 Mother's Day orders in 10 days with FloristWare

Awesome Blossoms, a medium-sized mall flower shop, was a first-time user of a point-of-sale system. The shop sought a solution that would be easy to implement and help them leverage marketing tools to increase sales and average order size. They chose FloristWare as their POS and marketing platform.

FloristWare provided an intuitive system that the shop adopted quickly. The marketing features generated immediate results, with a 300-postcard campaign yielding 48 orders for Mother's Day. The Spending History feature helped increase the average order value by preventing underselling, and the AdTracker tool optimized marketing budgets. An unexpected benefit was the ability to instantly retrieve and send duplicate receipts. The shop reported that the extra business more than paid for the FloristWare program.

Awesome Blossoms