Case Study: Make-A-Wish® achieves secure private publishing and increased sponsor engagement with Flipsnack

Publishing Private Flipbooks to Control Sensitive Information

Make-A-Wish, the largest wish-granting nonprofit in the United States, needed a way to share reports and presentations that protected sensitive information while remaining easy to access and share with sponsors and partners. They turned to Flipsnack for private flipbooks with features like password protection, unlisted links, browser-based accessibility, embedded multimedia and pop-up content to create interactive, presentation-ready communications.

Flipsnack’s solution gave Make-A-Wish secure, trackable digital flipbooks that replaced static PDFs and print materials, enabling autoplay videos, pop-up details and analytics on opens, clicks, downloads and shares. As a result, Make-A-Wish improved sponsor engagement, increased brand awareness and expanded outreach to potential supporters — helping the organization reach more sponsors and ultimately make more wishes a reality.

Make-A-Wish

Jason Kiningham

Design Manager