FlippingBook
31 Case Studies
A FlippingBook Case Study
Pettacci, a fashion and textile manufacturer best known for lingerie, needed to grow the audience for its catalogs and win new customers while many of its buyers remained conservative about digital formats. After evaluating options, Pettacci chose FlippingBook and adopted FlippingBook Online for a simple, mobile- and tablet-friendly way to publish and share digital catalogs.
With FlippingBook Online Pettacci embedded catalogs on its website, emailed links to clients, and shared via Facebook and WhatsApp, making it easy for customers to forward catalogs and generate new orders. FlippingBook helped Pettacci reach clients more quickly, maintain a single updatable link for each catalog, support four catalog versions a year (with plans to expand), and deliver responsive customer service.
Eduardo Nunez
Manager of Marketing and the Business Unit for Textile Finishing