Case Study: Ideal Standard achieves interactive, up-to-date iPad sales catalogs with FlippingBook Salespal

How Ideal Standard Provides Promotional Materials to their Sales Teams with FlippingBook Salespal

Ideal Standard, a global provider of bathroom solutions operating in over 80 countries, needed a modern way to distribute multilingual promotional materials and give field sales teams fast, multimedia access to catalogs on iPads. They wanted interactive documents with videos and links, offline access, and simple content updates — and looked to FlippingBook and its Salespal app as the mobile solution.

FlippingBook implemented Salespal as a mobile library that delivers interactive brochures and videos, supports offline use, and lets Ideal Standard republish updates instantly without IT help. The change eliminated piles of printed materials, sped up content updates, and improved customer engagement; over 800 Ideal Standard customers now use Salespal and user feedback has been strongly positive.

Ideal Standard

Marco Deiana

Digital Marketing & Market Data Specialist