Case Study: Dykema boosts attorney engagement with Fliplet

Dykema drives 81% attorney app usage with Fliplet

Dykema, a full-service law firm with 400 attorneys, faced the challenge of providing practical business development support to its remote workforce. Traditional training methods were time-consuming and unsuitable, so they needed a quick and accessible solution. They partnered with Fliplet to create an innovative app to keep business development top of mind.

Using Fliplet, Dykema built the Business Builder app, which provided attorneys with success story videos, weekly tips, and immediate-use resources. The solution drove high engagement, with 81% of attorneys using the app and over 22,000 interactions in its first year. This sustained engagement led to Dykema winning a Legal Marketing Award. Fliplet's analytics tools also allowed the firm to continuously monitor and understand app usage.

Dykema