Case Study: LA Crawfish achieves rapid online ordering and higher direct sales with Flipdish

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Preview of the LA Crawfish Case Study

LA Crawfish drives 15% of sales online with Flipdish

LA Crawfish, a large seafood restaurant franchise in Texas, faced a severe challenge when the COVID-19 pandemic forced the sudden closure of all 20 of its dine-in locations. Needing to pivot immediately to a takeout and pickup model to survive, owner Minson Ngo reached out to Flipdish for an integrated online ordering system.

Flipdish rapidly implemented its online ordering platform, enabling LA Crawfish to process direct website orders within days. The solution provided centralized control for their multi-unit operations and featured detailed reporting and marketing tools. The partnership yielded significant results, with direct online orders quickly comprising approximately 15% of total sales, while the low fees offered by Flipdish provided much better value than third-party delivery marketplaces.


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