Case Study: Falcone’s Fish and Chip boosts new customers 508% and revenue 200% with Flipdish

Clever SMS marketing helps Falcone's Fish and Chip in Falkirk grow their customer base and revenue

Falcone's Fish and Chip, a long-standing takeaway in Falkirk, needed to build its own online brand, reduce reliance on aggregators, and capture new audiences to grow revenue. In 2020 they partnered with Flipdish to launch a branded online ordering website and app and to run targeted SMS marketing and loyalty campaigns.

Using Flipdish’s branded ordering platform and SMS marketing tools, Falcone's grew order revenue by an estimated 200% and increased its new customer base by 508% in one year; average basket value and ordering frequency also rose. Flipdish-powered campaigns—notably a National Fish and Chip Day promotion—drove a 246% increase in order count and a 302% increase in order value, helping Falcone's build direct customer relationships and scale its online sales.

Falcone's Fish and Chip

Francesco Falcone

Owner