Case Study: Industrial Manufacturing Company achieves automated, real-time pricing and rebate management with Flintfox AX and RMx Performance Pricing engine

Industrial Manufacturer uses Flintfox AX and Advanced Pricing engine

Industrial Manufacturing Company, a global technology leader in an Oil & Gas division with thousands of employees and roughly 50% market share in its U.S. segment, faced a sudden spike in demand after the switch to chip-and-PIN cards and knew its Microsoft Dynamics AX environment was over-customized and unable to manage complex pricing and rebates. The manufacturer had more than a thousand price calculations handled manually or in a non-integrated CPQ and managed rebates and commissions by hand, so they selected Flintfox—implementing Flintfox for AX together with the RMx Performance Pricing engine—to address their pricing, promotion and rebate challenges.

Flintfox delivered an out‑of‑the‑box, integrated solution that automates contract and bundle pricing, mix‑and‑match and tiered/flat rebates, transactional promo discounts and commission calculations, with pricing updates written back instantly into AX via the RMx engine. The implementation reduced risk and cost by avoiding heavy AX customizations, cut manual data‑entry errors, removed ad‑hoc discount decision making by sales, improved real‑time visibility into promotion profitability, and provided a scalable, upgradable platform for global rollout and automated GL/AR/AP settlements.