Case Study: Coca-Cola Beverages Africa streamlines pricing and rebate management with Flintfox by Enable

Coca-Cola Beverages Africa unifies pricing for 60,000+ customers with Flintfox

Coca-Cola Beverages Africa (CCBA), the largest Coca-Cola bottler on the African continent, faced significant operational challenges following a major merger. The company struggled with complex pricing structures, a lack of real-time visibility for its sales teams, and inefficient manual rebate management across its vast supply chain. To unify its operations, CCBA partnered with vendor Flintfox to implement its intelligent pricing and rebate management platform, Flintfox by Enable, integrated with Microsoft Dynamics 365.

The solution provided by Flintfox centralized and automated CCBA's pricing, promotions, and rebate management. This delivered real-time pricing accuracy, advanced rebate management for over 60,000 customers, and seamless integration with existing systems. As a result, CCBA achieved unified operations, improved speed and accuracy, enhanced promotion visibility, and gained a scalable platform for future growth, allowing them to retire legacy systems and reduce operating costs.

Coca-Cola Beverages Africa