Case Study: NPR improves benefits communications and onboarding with Flimp Media

NPR improves benefits communications for 1,000+ employees with Flimp Media

NPR, a 24/7 news organization, faced challenges in effectively communicating complex benefits information to its 1,000+ employees. Their previous methods, such as long emails and in-person sessions, were often ignored or forgotten, leading to a high volume of basic questions for the HR team. This approach did not scale well and failed to engage employees. To address this, NPR partnered with Flimp Media, Inc. to implement digital communications solutions, including Digital Postcards and videos.

Flimp Media provided a creative and comprehensive solution, producing themed video communications and Digital Postcards for open enrollment and new-hire onboarding. The solution allowed employees to access information on their own time, leading to a much better understanding of benefits. As a result, NPR saw a significant reduction in redundant HR questions, saving the team considerable time. The engagement data from Flimp's dashboards also helped NPR refine its campaigns, and the partnership has expanded to include a benefits microsite.

NPR