Case Study: Zugu Achieves $30M+ in Sales with Flieber

Zugu grows to $30M+ in sales with Flieber

Zugu, an iPad case brand, faced significant challenges with its inventory planning and product strategy after shifting from a reseller model to focusing on direct-to-consumer sales, primarily on Amazon. To manage its expanding portfolio across 17 countries and avoid dead stock, the company needed a more sophisticated approach to forecasting and replenishment, leading them to adopt Flieber's inventory planning platform.

Using Flieber, Zugu gained a clear, data-driven view of its days of stock and received precise recommendations for purchase orders and replenishment. This solution enabled smarter, more agile inventory decisions. As a result, Zugu successfully scaled to over $30 million in annual sales, efficiently managing a portfolio that grew from 20 to 50 SKUs while expanding into new international markets.

Zugu