Case Study: Etico Group (leading claims management company) achieves higher lead conversions and improved agent efficiency with FLG

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Preview of the Etico Group Case Study

Helping a leading claims management company manage and convert sales leads

Etico Group Ltd, a claims management company handling up to 1,400 leads per day with 100+ agents, needed a way to maximise conversions, save agents time and improve efficiency. They engaged FLG and its platform to handle the high volume of enquiries and streamline sales processes.

FLG implemented its platform using webhooks to feed web-generated leads into the dialler, intelligent workflows to automate tasks, and email/SMS plus drip marketing to nurture and chase leads. As a result, Etico Group converts more leads than before, has reduced agent workload, and can onboard new staff to basic FLG use within the first week.


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