Case Study: Resy boosts reservation starts with Flexus Solutions LLC

Resy boosts reservation starts by 29% with Flexus Solutions LLC

Flexus Solutions LLC partnered with Resy, a dining reservations service, to address a significant challenge. The client's guests were bouncing between delivery marketplaces and an outdated website, which led to leaked commissions on direct orders and reservations. Their primary issues included an unclear call-to-action, a menu that was not mobile-first, buried hours and locations, and no owned path for ordering.

The solution implemented by Flexus was a comprehensive rebuild of the guest path for ordering and reserving. Their work included clarifying menus and owning the performance of direct channels. This effort resulted in a 29% increase in reservation starts. Additionally, the project delivered clearer sales handoffs, fewer informational calls, and the establishment of a shared weekly metrics ritual for the client's marketing and sales teams.

Resy