Case Study: Crazy Egg achieves 36% more trial starts with Flexus Solutions LLC PPC Advertising

Crazy Egg lifts trial starts 36% with Flexus Solutions LLC

Flexus Solutions LLC helped Crazy Egg, a heatmap software company, to address inconsistent conversion from its paid traffic. The challenge involved untested landing pages with long forms on mobile, a lack of ongoing experiments, and unclear offers that created friction for potential customers.

The solution implemented by Flexus involved establishing a consistent experiment process, shortening primary user paths, and ensuring creative claims matched on-page proof. This work, delivered over a four-month engagement, resulted in a 36% increase in trial starts and led to clearer sales handoffs with fewer qualifying calls from better-prepared visitors.

Crazy Egg