Case Study: Baseballism reaches 30 new markets with Flexport Capital

Lifestyle Brand Baseballism Reaches 30 New Markets With Logistics Funding From Flexport

Baseballism, a lifestyle apparel brand, faced rapid expansion challenges while navigating pandemic uncertainty, unpredictable demand, and the need for more working capital to grow its ecommerce, retail, and wholesale channels. As it added new products and opened brick-and-mortar locations, the company turned to Flexport and Flexport Capital to help fund inventory and support its long-term growth plans.

Flexport provided flexible logistics funding, including lending against inventory in transit, so Baseballism could expand without missing orders. With Flexport’s support, Baseballism launched into all 30 Major League Baseball team markets, added products in several stadium locations, and continued scaling its retail footprint and product line while improving operational efficiency.

Baseballism

Jonathan Loomis

Co-Founder & CFO