Case Study: Believe Baby achieves faster, more efficient supply chain growth with Flexport

How Believe Baby Is Transforming the Diaper Industry With Help From Flexport

Believe Baby is a leading eco-friendly DTC diaper brand that needed a more strategic logistics partner as its sales grew quickly across social media, DTC, Amazon, and retail channels. The company had to import bamboo-based products from China efficiently while managing complex international freight, customs, and supply chain disruptions. Flexport became the vendor helping Believe Baby simplify and scale this process.

Flexport implemented a technology-driven freight forwarding solution with a dedicated account executive and a single platform to manage shipments, communications, and data. This helped Believe Baby resolve disruptions faster, including containers stuck during the 2022 LA port congestion crisis, and improved supply chain visibility and decision-making. Since partnering with Flexport in 2021, Believe Baby’s growth reached 233% year over year in 2023, and it has imported more than 5 million products with Flexport.

Believe Baby

Pete Barta

Managing Director