Case Study: Cloud Paper achieves rapid supply chain agility with Flexport

Cloud Paper Increases Toilet Paper Sales by 600% and Saves 1M lbs of Carbon per Year

Cloud Paper, a mission-driven bamboo toilet paper startup, partnered with Flexport as it began shipping products from Asia to Seattle for corporate customers. The company’s challenge was to scale quickly while staying true to its sustainability mission and, later, adapt fast when COVID-19 shifted demand from offices to consumers and disrupted global supply chains.

Flexport provided the logistics platform, shipment visibility, and emissions-focused support that helped Cloud Paper manage growth and pivot its supply chain in days. With Flexport and carbon offset programs, Cloud Paper reported nearly 1,000,000 pounds of carbon savings over the past year, while continuing to deliver tree-free toilet paper through a more transparent and resilient supply chain.

Cloud Paper

Tori Kiss

Head of Operations