Case Study: Thumbtack achieves safer, faster Mac device management with Fleet Device Management

Thumbtack migrates 90% of Macs with Fleet Device Management

Thumbtack, a platform connecting homeowners with local service professionals, faced significant challenges with its previous Apple MDM solution. Configuration changes were made through a dashboard without any review process, meaning a single misconfiguration could immediately impact every company Mac with no easy way to roll back. The IT team at Thumbtack needed a device management solution that could integrate with their modern engineering practices like code review and CI/CD.

By choosing Fleet Device Management, Thumbtack implemented an API-first, GitOps approach to endpoint management. With Fleet, all configuration changes are now managed in code, reviewed before deployment, and can be reverted in minutes. This solution enabled Thumbtack to securely migrate over 90% of its Mac fleet with no IT-driven enrollment work, while also gaining a clear audit trail and direct access to support, allowing the IT team to move as fast as the engineering department.

Thumbtack