Case Study: Tampines 1 boosts festive engagement with flaskᵐᴸ's interactive Microsoft Kinect game

Tampines 1 boosts holiday foot traffic with flaskᵐᴸ's interactive Kinect game in 2015

The customer, Tampines 1 mall, sought to create a festive and engaging environment to enhance the holiday shopping experience. Their challenge was to increase foot traffic and reinforce their family-friendly brand image. Vendor flaskᵐᴸ implemented an interactive game using Microsoft Kinect technology.

The solution from flaskᵐᴸ was a Christmas-themed game where participants could mimic poses of naughty gnomes or throw presents at nice ones. This activation successfully increased visitor engagement and foot traffic, strengthening the mall's brand as a family-friendly destination and encouraging repeat visits.

Tampines 1