Case Study: Raiffeisen Bank boosts awareness and engagement for digital Euro deposits with Flaminjoy influencer marketing

Raiffeisen Bank - Customer Case Study

Raiffeisen Bank faced the challenge of promoting a time-sensitive digital-exclusive Euro deposit offer. Their goal was to shift consumer behavior from traditional in-branch banking to their online platforms and drive awareness for their Raiffeisen Online and Smart Mobile apps. To address this, they worked with vendor Flaminjoy and utilized their Social Boost managed service.

Flaminjoy implemented a solution utilizing 30 micro-influencers to craft engaging content that connected the online deposit process with personal savings goals. The campaign generated over 231,000 impressions and an 88,000 organic reach. This strategy successfully increased digital banking awareness and fostered a strong connection with potential customers.

Raiffeisen Bank