Case Study: Jack Daniel's boosts Jack Honey awareness with Flaminjoy influencer UGC contest

Jack Daniel's - Customer Case Study

Jack Daniel's aimed to increase visibility for its Jack Honey product by sourcing exciting new content. The brand partnered with the vendor Flaminjoy to utilize its influencer marketing and user-generated content (UGC) solutions to address this challenge.

Flaminjoy implemented a contest for micro-influencers, who created original content featuring Jack Honey using specific campaign hashtags. The vendor's platform was used to identify the perfect influencers based on niche, audience size, and engagement. This Flaminjoy-driven strategy generated significant results, including 58 pieces of UGC, a reach of 38K, and 5.7K engagements from 14 influencers, successfully boosting brand awareness.

Jack Daniel's