Case Study: Banca Transilvania boosts Instagram growth and promo traffic with Flaminjoy

How Influencers Set Banca Transilvania's Promotions Ablaze

Banca Transilvania, the largest bank in Romania, sought to boost online shopping and engage its audience with a summer campaign driven by promotional deals. To meet this challenge, the bank partnered with vendor Flaminjoy to execute an influencer marketing solution.

Flaminjoy enabled the campaign by identifying and managing a network of over 35 micro-influencers. These influencers created authentic content that drove traffic to the bank's promotions, resulting in 1.5 million organic impressions and a 6% increase in the bank's Instagram followers. The solution successfully revitalized Banca Transilvania's online shopping campaign during a competitive season.

Banca Transilvania