Case Study: Wistia achieves safer 20-30x daily deployments with Flagsmith

Wistia Deploys 20-30x Per Day with More Targeting and Lower Risk

Wistia needed a more robust process for managing frequent software releases across their teams. Their homegrown feature flag system on Ruby on Rails was inflexible, caused incidents, and lacked the ability to segment rollouts, which often prevented or delayed targeted releases. This created significant risk and hampered their product team's workflow.

By implementing Flagsmith, Wistia gained a stable and flexible feature flagging solution. This allowed for sophisticated user segmentation by account properties like plan type and enabled safer, targeted feature rollouts. The result was a dramatic increase in deployment frequency to 20-30 times per day with significantly lower risk, freeing their product and engineering teams to release features more effectively.

Wistia