Case Study: a major UK retailer delivers 108 CGI images in 5 days with Fixtuur

From One Month to 5 Days Fixtuur Delivers 108 CGI Images at Lightning Speed

a major UK retailer of radiator products faced a significant challenge as their traditional photography process was too slow, creating a one-month delay for new product page imagery. This slow turnaround increased costs and delayed time-to-market, prompting them to seek a faster, high-quality alternative. They turned to Fixtuur for a CGI-based solution.

Fixtuur's 3D Studio team delivered 108 production-ready CGI images in just five days. This solution cut the image creation turnaround time by 80% and resulted in major cost savings by eliminating expensive photoshoot logistics. The scalable 3D assets created by Fixtuur also provided the retailer with a foundation for future content, including seasonal updates and AR experiences.